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애피어, '지스타 2025' 성공적 마무리··· AI 활용한 게임 마케팅의 '진짜' 성장 전략 제시

... 실질적 성장 실현'이라는 방향 아래 퍼포먼스와 크리에이티브, 데이터 분석을 아우르는 통합 전략을 제시했다. 특히 14일에는 게임 마케팅 전문가들이 모인 특별 세션을 주최하며 현장 참석자들의 높은 관심을 받았다. “Level Up Your UA: 더 스마트한 지표, 강력한 소재, 그리고 '진짜' 성장”을 주제로 열린 이 세션은 이보혁 애피어 코리아 애드 솔루션 세일즈 총괄이 진행을 맡았으며, 선도적인 모바일 엔터테인먼트 스튜디오 잼시티(Jam City)의 ...

한국경제 | 2025.11.17 08:36 | WISEPRESS_AI

[Kwangwoon University 2025 Idea Commercialization Support Project] 'Stanit,' Developer of a Merchandise Platform for Game Fans

...sly pursuing B2B market entry through collaborations with game companies and B2C expansion based on fandom events such as pop-up stores and fan festivals. In the long term, the company plans to focus on expanding into global gaming markets such as Japan, North ...

한국경제 | 2025.11.16 23:36 | 이진호

[2025 KwangWoon University Idea Commercialization Support Project CEO] 'rositechcompany,' Developer of 'Puddies,' a Foster Matching Platform for Animals

... animals and the conditions of caregivers are carefully filtered to provide the most suitable matches. In addition, to speed things up for urgent cases, potential caregivers are immediately notified via KakaoTalk when a new animal in need of care is registered. ...

한국경제 | 2025.11.16 23:30 | 이진호

[Kwangwoon University 2025 Idea Commercialization Support Project] 'Moledrum,' a Company that Combines Gaming with Self-Improvement

... their startups through BM advancement, IR capacity enhancement, marketing production support, commercialization vouchers, follow-up linkage with Kwangwoon University’s startup infrastructure, and other programs. Date of Establishment: July 2025 Main Business: ...

한국경제 | 2025.11.16 23:27 | 이진호

[2025 University of Seoul Campus Town Startup CEO] 'PADOTADA,' Provider of a Nutritional Supplement-Based Wellness Solution

... solutions tailored to consumers’ lifestyles. “Beyond developing and distributing our own brand products, we plan to scale up business in various directions, such as building a ‘smart dispenser’ system that will provide personalized nutritional ...

한국경제 | 2025.11.16 23:18 | 이진호

[2025 University of Seoul Campus Town Startup CEO] 'UNIFOX,' Operator of the Legal Simplification Service 'Chamjimayo'

... dedicated an entire year to developing the service, relying on money saved from working, living alone in a small room, and heating up frozen fried rice for meals. Later, as our achievements began to accumulate, we participated in numerous government research and ...

한국경제 | 2025.11.16 23:09 | 이진호

[2025 University of Seoul Campus Town Startup CEO] 'askitmore,' Developer of the AI Slide Creation Agent snapdeck

... to learn complex editing tools. This dramatically simplifies the cumbersome slide editing process. Third, it generates slides up to five times faster than competitors, allowing you to work at a fast pace without having to wait long. This provides much better ...

한국경제 | 2025.11.16 23:06 | 이진호

[2025 University of Seoul Campus Town Startup CEO] 'BeatBuddy,' the Company Developing Korea's First Comprehensive Music Venue Platform

... “Following the launch, our top priority in the short term is to quickly secure users and grow our MAU. To this end, we plan to firm up our initial position through full-scale online and offline marketing, and collaborative events with influencers and brands,” he ...

한국경제 | 2025.11.16 23:03 | 이진호

[2025 University of Seoul Campus Town Startup CEO] 'Metapet,' Operator of the Personalized Pet Healthcare App 'Meongsiljang'

... Campus Town. In November 2024, the company secured seed investment from Pacer Partners. It’s now preparing to attract follow-up investment in the second half of this year or the first half of next year. This will be used to develop an independent LLM model ...

한국경제 | 2025.11.16 22:42 | 이진호

[2025 University of Seoul Campus Town Startup CEO] 'REMELA,' Developer of Cosmetics for Pigment Deficiency and Hyperpigmentation

... react with the skin to produce a color close to the natural skin color. It naturally tones the skin like a garden balsam, lasts up to a week, and is waterproof, so it is resistant to water and sweat. In addition, while regular concealers come in powder form, which ...

한국경제 | 2025.11.16 22:35 | 이진호